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Why is Digital Marketing important?

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Why is digital marketing important?   So , now you know the basic answer to “what is Digital Marketing ?” it’s time to explore the potential of this advertising avenue a little further. Why is digital marketing important? Unlike standard offline marketing solutions, Digital Marketing ensures that companies can see the results of their campaigns very easily and quickly. This means that you can analyse which campaigns are working best for you and which campaigns need improvement and adjust your communication strategies  accordingly.   Used correctly, Digital Marketing can:   ·         Improve website traffic:  With Digital Marketing , you can track the exact number of people visiting your website landing pages, homepage, and product pages with the right analytics software. You can also figure out important things about what visitors are doing when they are on your pages through things like bounce rate and conversion rates, so that you can bring some changes if nece

What is Digital Marketing and What are different types of Digital Marketing?

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What is Digital Marketing and What are different types of Digital Marketing? Digital Marketing involves all marketing efforts that use an internet or any other electronic device. Businesses adopts digital channels such as search engines, email, social media and websites to connect with customers. What is the role of Digital Marketing to a company? While traditional marketing might exist in physical marketing, print ads, banners ,billboards etc but Digital Marketing can occur electronically and online. This means that there are number of unlimited possibilities for business or brands including email, social media, website based and video marketing opportunities. At present, Digital Marketing is vital for any kind of business and brand awareness. Today , It seems like every other brand has a website or needs a website for their online presence. And if they don't have such, they at least have a social media presence. Digital content and marketing is so common that consume